ScaleUp inBrazil | About the program
We are the bridge connecting you to Brazil.
Tapping into a new market is a hard task that requires time and financial resources to do it properly.
The ScaleUp inBrazil program comes to bridge this gap and provide international companies the methodology and tools they need to validate their product, secure customers and start operating in Brazil.
Registrations for Batch 6 are now open!
Ready to scale your business in Brazil?
Join the ScaleUp inBrazil Program and gain access to expert guidance, strategic partnerships, and growth opportunities in one of the world’s fastest-growing markets. Don’t miss your chance to be part of this transformative journey.
Apply now!
Results
Our program has delivered the following results. Join Batch 6 and be the next success story!
66
accelerated companies
+1200
meetings with potential clients
33
signed contracts
13
companies settled in Brazil
USD 20M
raised for local operation
73
news hires in Brazil
Benefits to Participants
The program is built in five main areas to provide great benefits to participating companies
Customers
Access over 200 of Brazil’s largest corporations with resources ready for deployment. Benefit from business development support to help identify and arrange meetings with potential customers and strategic partners.
Market Strategy
Receive strategic planning to ease market entry, including support for product validation and market adaptation.
Business and Cultural Environment
Understand the local culture and align expectations with customers and partners. Gain guidance from top advisors in areas like regulations, legal matters, taxes, human resources, and banking.
Funding
Connect with private equity and venture capital fund managers, as well as corporations and strategic investors looking for innovative solutions.
Support
Enjoy 6 months of ongoing support, including follow-ups, advice, and access to resources and connections to ensure your continued success in the Brazilian market.
How it works
Qualified registrants will enter Stage 1, where a panel of Brazilian, Israeli, Japanese, and Finnish experts will review applications. Up to 30 companies will be selected to pitch, and up to 20 will advance as program finalists.
The program is divided into five stages.
1
Setting the Stage | An overview of the Brazilian market
Qualified registrants will join this stage of the program, participating in webinars covering:
- The Brazilian business environment, including legal and tax aspects;
- Insights from foreign tech companies already operating in Brazil, sharing experiences and lessons learned;
- An overview of Brazilian business culture, including customer approach and relationship-building.
2
Online training + Immersion Experience I
Only 20 companies will advance to Stage 2, beginning their market entry process in Brazil. This stage includes:
- Online training on doing business in Brazil, product adaptation, customer understanding, and mapping potential partners and investors;
- A two-week immersion experience in Brazil, the highlight of the program, with support from a business development consultancy to connect with the local ecosystem.
3
Product pivoting
After Stage 2, entrepreneurs return to their home countries to:
- Implement product pivots identified during the immersion;
- Deliver a minimum viable product (MVP) to Brazilian customers as quickly as possible;
- Identify new customers and nurture relationships with existing leads;
- Plan next steps for market penetration and business development in Brazil;
- Align internal teams for the next onsite immersion.
4
Immersion Experience II
A one-week immersion in Brazil to:
- Validate go-to-market strategies with customers;
- Join Corporate Venture in Brasil, connect with CVCs, and possibly pitch on the main stage;
- Receive expert pitch training and attend curated networking sessions with clients and investors.
5
Post-program support
After the formal ending of the immersion experience, this time will be dedicated for a 6 months post program support. Individual calls will be arranged with the companies and the ScaleUp inBrazil team directly during this period.